Share the Joy This Christmas
From Nov 1 to Dec 20, your favorite holiday treats help deliver at least 6,000 new toys to children across Canada.
- Partnership: The Salvation Army Canada and Mondelēz Canada are joining forces through the Share the Joy, Donate a Toy campaign.
- Dates: November 1 – December 20, 2026.
- Our Shared Goal: Together, we are funding at least 6,000 new toys to make sure children across Canada have a gift to open under the tree this Christmas.
- Nationwide Impact: Support reaches families across the country through The Salvation Army’s toy distribution channels.
How the Campaign Works
Buy select participating Mondelēz Canada snacks (Oreo, Ritz, Triscuit, Cadbury, Toblerone).
Every qualifying purchase contributes directly to funding new holiday toys.
Bringing smiles to children in over 400 Canadian communities.
A Welcome When It Mattered Most
“Knowing people cared enough to support families like mine reminded us that we were not alone. It gave us hope and comfort.” – Leah
More Than Just a Toy: For families having to choose between buying Christmas gifts or paying the rent, receiving new toys through The Salvation Army brings dignity, hope, and joyful holiday memories.
Your Support in Action: Thanks to participating brands like Oreo, Ritz, Triscuit, Cadbury, Toblerone and shoppers like you, parents can experience the magic of seeing their children smile on Christmas morning.
How You Can Help
Keep an eye out for special Share the Joy promotional displays at your local grocery retailer.
Purchase participating Mondelēz Canada products—including family favourites like OREO, Ritz, Triscuit, Cadbury, and Toblerone.
Want to multiply your impact? Make an online donation today to help fill Christmas hampers with food and toys for local families in need.
