Salvation Army Kettle Campaign $5.3 Million Behind Goal

Salvation Army kettle worker
by SalvationArmy.ca
Categories: Articles, Blog, Feature, Mobile, Newswire
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Toronto, ON December 20, 2018–With just five days remaining before Christmas, The Salvation Army is hoping for a strong outpouring of support from the public. As of December 20, The Salvation Army’s Kettle Campaign has raised $15.7 million in donations, which is $5.3 million behind its $21-million fundraising goal.

“We rely heavily on our Kettle Campaign to fund our community and social service programs,” says Lieut-Colonel John Murray, Secretary for Communications for The Salvation Army. “As people are out shopping in these final days before Christmas, we hope they’ll consider donating to a Salvation Army kettle as well. Every dollar donated will help The Salvation Army continue our vital work during Christmas and throughout the year.”

With a national $21-million fundraising goal, the Christmas Kettle Campaign enables local Salvation Army units in 400 communities across Canada to help individuals and families with the basic necessities of life, such as food, clothing and shelter. Contributions also allow The Salvation Army to continue operating its life-changing programs, such as substance abuse recovery, housing supports, job and skills training, and budgeting and education classes, which help people find a way out of poverty, permanently. Every donation to a Christmas kettle remains in the community in which it was given, in order to help local people in need. Last year, The Salvation Army helped over 1.7 million people.

“For over 130 years, The Salvation Army has provided hope and dignity to people in need across the country,” says Lieut-Colonel Murray. “We couldn’t do this without the generosity of our donors and volunteers.”

Each year, The Salvation Army relies on the support of numerous corporate partners, including Walmart Canada, Loblaw Companies Limited, Costco, BC Liquor Stores, LCBO (in Ontario), Canadian Tire, Cadillac Fairview, Metro, Safeway,Save-on-Foods, Sobeys, Bass Pro Shops, Krispy Kreme, and many more, who allow Christmas kettles to be placed at their stores.

Beyond donating to The Salvation Army’s physical Christmas kettles, donations to the 2018 Christmas Campaign can be made at www.FilltheKettle.comwww.SalvationArmy.ca, by calling 1-800-SAL-ARMY (725-2769) or via mail to The SalvationArmy, 2 Overlea Blvd, Toronto, ON M4H 1P4.

Supporters can host their own online kettle and encourage their friends, family, neighbours and co-workers to donate to The Salvation Army. These online kettles can be created at www.FilltheKettle.com.

About The Salvation Army:
The Salvation Army is an international Christian organization that began its work in Canada in 1882 and has grown to become one of the largest direct providers of social services in the country. For over 130 years, The Salvation Army has given hope and support to vulnerable people in 400 communities across Canada and in 131 countries around the world. The Salvation Army offers practical assistance for children and families, often tending to the basic necessities of life, providing shelter for homeless people and rehabilitation for people who have lost control of their lives to an addiction. When you give to The Salvation Army, you are investing in the future of marginalized and overlooked people in your community.

News releases, articles and updated information can be found at www.SalvationArmy.ca.

For further information:

John McAlister
National Director of Marketing and Communications
The Salvation Army
416-467-3186
john_mcalister@can.salvationarmy.org
www.SalvationArmy.ca

A list of regional spokespersons can be found at https://salvationarmy.ca/news-and-media/media-contacts/.